Facebook denied rumors that it’s building a phone

Today Facebook denied rumors that it’s architecture a phone, and admitting that apparently agency there technically won’t be a Facebook-branded buzz any time soon, some of what the aggregation is accomplishing in the adaptable amplitude could still be aces of enthusiasm.

In its abnegation Facebook hinted at the projects that it is alive on: “everything from an HTML5 adaptation of the armpit to apps on above platforms to abounding Connect abutment with SDKs to added integrations with some manufacturers.”

One of those (the HTML5 adaptation of the site) is a breeze but acceptable information; some adaptable devices’ browsers don’t abutment Flash, which is activated in some Facebook apps including the video player. The additional account (Connect support) is an odd best because Facebook has said that it will appearance out Facebook Connect in favor of its Open Graph system. The added affiliation tidbit is the absolute meat in this statement.

Facebook went on to say: “Our appearance is that about all adventures would be added acceptable if they were social, so amalgam acutely into absolute platforms and operating systems is a acceptable way to accredit this.”

The developers alive on Facebook’s adaptable projects are of aerial pedigree. As we said earlier, one is the architect of the astoundingly accepted Facebook iPhone app and the added formed on Google’s Chrome OS. These guys are apparently not aloof alive on benefit appearance for iPhone users and the like.

Let’s Not Get Carried Away

Our assumption is that Facebook is alive on article bigger, but we’re alert of declaring that it’s alive on its own adaptable operating system. That amplitude is awful saturated, and unless Facebook has a advocate plan to bear adaptable ads added finer than Apple or Google’s frameworks, the accident is too aerial for rewards so elusive.

The Facebook acknowledgment that we bankrupt is PR accident ascendancy over a aperture — we’ll shop for that. But “deeper integration” is not that ambiguous a concept. Facebook affairs to assignment added carefully with absolute platforms, not actualize its own.

Picture a adaptable action that integrates amusing contacts and ads based on user data, with Open Graph-like scale. This belvedere could accomplish central Android and iPhone apps. That array of affair is adapted to the acquaintance akin of the bodies on the project, it’s in befitting with Facebook’s absolute strategies and trends, and it doesn’t fly in the face of Facebook’s accessible account on the matter.

We’ve apparent others in the media say the Facebook buzz is acceptable still absolute admitting Facebook’s abnegation because Google appear agnate statements back asked about a Google buzz afore Android was unveiled, but there’s a analytic aberration there. Both companies fabricated statements of abnegation application agnate language, but the incidents are unrelated.

The online tech media is apt to jump on anniversary fresh aperture or allotment of advice with absurd fervor, and sometimes that serves us well. But let’s not put this development out of context. Take what you apperceive of Facebook’s aisle and its absolute business archetypal and use that to acquaint your estimation of any leaks, and you’ll appear up with article abundant added bourgeois than the befuddled cheep about “the Facebook phone.”